Do you trust David Griffin? – WFNY Podcast No. 454
February 2, 2016A short story about sledding: While We’re Waiting…
February 3, 2016I met some fine people at a local marketing firm who have a podcast called the thunder::cast so when an opportunity arose with the annual convergence of sports and advertising with the Super Bowl, we decided to co-host a podcast together. I was joined by Jason Therrien, Craig Israel and Eric Crilow of thunder::tech to talk about the big game and all the advertising strategies past, present and future surrounding it.
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Here are some of the topics we discussed…
- Branding versus advertising for ROI
- Budweiser, Coca-Cola and traditional advertising powerhouses
- Nationwide killing children
- Fake “banned” commercials
- To leak your commercial or not?
- Measuring success in Super Bowl advertising
- Progressive advertising BINGO
- Breaking down the actual game for a second
Thanks to the thunder::tech folks and hopefully there will be another chance down the road to do more marketing critique. It sure would have been fun to discuss the Browns uniform refresh and reveal from a marketing and P.R. perspective. We’ll see. Find out more about them in the links below.
1 Comment
worst ad in history. it was so bad it was awesome.